Meet Doug - An Ex-Athlete Helping You Move, Feel & Perform Better in Berkhamsted
There’s a lot of noise in the health and performance world. Quick fixes. Generic advice. One-size-fits-all programmes. I’ve lived in that world and learned the hard way that it rarely works.
Venture Performance exists because I believe people deserve something better. Something personal. Something grounded in real experience, not marketing hype.
For over a decade, I raced bikes competitively across the UK and Europe. I trained hard, chased results, and made just about every mistake you can make along the way. It was only after I stepped away from elite cycling that I started to really understand the value of doing things properly – of working with, rather than against, your body. That’s the foundation this practice is built on.
Sports Therapy and Coaching in Berkhamsted
These days, I work with a wide mix of people, from cyclists and runners chasing personal bests to those recovering from injury or trying to move more comfortably again.
Some are preparing for an Ironman, others want to ride without back pain, or return to running after a long layoff. I also support older clients, youth athletes, and those managing the day-to-day realities of movement, pain, and performance. The thread that connects them all is simple: they want to move better. That’s where I come in.
From my private sports therapy studio in Berkhamsted, I offer:
- Sports massage therapy for recovery, mobility, and pain relief
- Bike fitting to improve comfort, efficiency, and performance
- Coaching for cyclists, runners, and multisport athletes
- Support for injuries, imbalances, and training consistency
If you’re curious about how to move better (whether for sport, health, or life), I’ll meet you where you are.
Care Shaped by Experience, Delivered with Honesty
My approach is rooted in the idea that good support should be simple, effective, and appropriate.
No pressure. No upselling. No jargon for the sake of it. Just honest, expert care, informed by real-world experience and professional training.
I hold qualifications in VTCT Level 4 Sports Massage Therapy, I’m a certified UK Athletics running coach, cycling coach, and a member of ABCC. But more than that, I’ve been in the shoes of the people I work with. I know what injury does to your mindset. I know how it feels to train through pain, to pull back when you don’t want to, and to rebuild your confidence after setbacks.
That understanding shapes everything I do.
Proven Results with Athletes and Active Clients
Some of the people I’ve worked with recently:
- A duathlete who’d spent years juggling rugby and cycling. Over two years of working together, he won a medal at the European Cross
- Duathlon Championships.
- A masters runner struggling with an Achilles injury who went on to claim European cross-country gold.
- A cyclist preparing for Ironman whose back and knee pain disappeared after a bike fit.
- A client with a fused ankle who completed an ultra-endurance ride after we adjusted his position and built a training plan around his needs.
- A youth athlete who developed into a national time trial medallist through long-term coaching and performance support.
Part of the Berkhamsted Sports Community
I’m proud to coach at Dacorum Athletics Club, and I host occasional talks, rides, and group sessions to bring people together around shared goals. Movement isn’t just physical, it’s social, too. That’s something I believe in deeply.
If you’d like to connect, you’re welcome to get in touch, whether you have a question, want to book, or just want to chat about whether we’re the right fit to work together.
Helping You Move Better, For Life
This work is about more than fixing pain or hitting targets. It’s about helping people reconnect with their bodies and enjoy what they’re capable of.
Sport, the joy of movement, and exploring our world, it’s for everyone. I’m here to help you achieve that.
Email: doug@venture-performance.co.uk
Phone: 07734154181