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Are you comfortable on your bike?
A full bike fit is the best way to make sure that your bike is working for you. Whether you are seeking more power and efficiency, you have a specific problem, or you just want some help to navigate through the minefield of internet advice(!), Doug can help guide you towards the best solution for you.
Doug’s background as an ex-elite bike racer and sports massage therapist gives him a broad depth of knowledge from which to help his clients. This is not an identikit, computer algorithm led process. We know that finding your most comfortable position can be a journey so all of our bike fitting clients are welcome to come back for further adjustment and analysis if needed within a reasonable time period.




Our bike fitting service benefits from the support of a professional workshop here at Lovelo, and we have a carefully chosen range of products that, through our own personal experience, we have found to produce good results for our clients.
- Bronze bike fit: £100
Time: 60-90 minutes.
Who is it for? Beginner riders and casual cyclists.
What is included? Basic biomechanical assessment and global positioning and set up of your bike. Advice given on any cycling related questions you may have including basic care and maintenance. Discount at Venture Performance on future Silver bike fit or custom Sidas footbeds within a 12 month period.
- Silver bike fit: £200
Time: 2 hours.
Who is it for? Cyclists with a performance goal in mind, cyclists with pain or injury issues, cyclists who have had a bike fit before but would like to re-check their position.
What is included? Full interview, rider screen, subjective and objective analysis. Full biomechanical analysis with recommendations to address any issues found. Measurement of relevant parameters (sit bones etc). Full analysis of foot posture with recommendations for optimal set up. Full adjustment of feet, pelvis and hands aided by motion capture technology. Full record of final position and biomechanical analysis, final adjustments made and bike fully safety checked. Discount on follow-up bookings at Venture Performance. Discount on Sidas custom cycling footbeds.
- Gold bike fit: £300
Time allowed: 3-4 hours.
Who is it for? Cyclists looking for the most in depth analysis and adjustment of their cycling position and best practice solutions for optimal cycling performance.
What is included? Full rider screen, subjective and objective analysis. Full biomechanical analysis with subsequent steps and intervention suggestions. Full analysis of foot function including complimentary custom Sidas cycling footbeds. Full adjustment of contact points using motion capture software. Full record of final position and biomechanical analysis. Free follow – up consultation within 2 months if desired.
Other services:
- Pre purchase bike fit and sizing advice:
£200
Time 2 hours
What is included? Full interview, rider screen, subjective and objective analysis. Full biomechanical analysis with recommendations to address any issues found. Measurement of relevant parameters (sit bones etc). Full analysis of foot posture with recommendations for optimal set up. Full adjustment of feet, pelvis and hands aided by motion capture technology. Full record of final position and biomechanical analysis. Advice and recommendations on ideal size and model of bike, handlebar and saddle position, crank length and handlebar width. Follow up adjustments on new bike £50. Discount on custom Sidas footbeds from Venture Performance.
- Saddle fitting:
£50
Time 1 hour.
Analysis of your anatomical needs including sit bone measurement. Access to our saddle library. Positioning and adjustment of saddle. Please bring your own bike.
- Shoe custom fitting:
£180
Time: 1 hour.
Analysis of your foot mechanics, manufacturing of a Sidas custom cycling footbed, adjustment of your cleats to suit your needs.
- Cleat fitting:
£45
Time: 45 minutes
Adjustment of your cleats to suit your bodies needs.